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English inn signs by Jacob Larwood5/20/2023 Since man’s need to undertake commercial transactions, publicising one’s wares with the aim of selling them has been essential. Department of Typography & Graphic Communication, University of Reading, February 2010.Ĭommercial lettering copybooks in Britain. Ten case studies from 1895 to 1965: contents, authors, readers and formal aspects* Introduction Estudio de diez manuales de lettering durante la segunda mitad del siglo XX: contenido, autores, lectores y aspectos formales “.Įssay submitted in partial fulfilment of the requirements for the MA (Res) Typography & Graphic Communication. *First published at Congreso Internacional de Tipografía de Valencia, Valencia, June 2010, as: “Lettering comercial en Inglaterra.
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